How it started

Loci started with a pair of lost glasses.

After misplacing his glasses one day, our founder found himself asking a simple question: Why can we find our phones, keys, and bags—but not our glasses?

Glasses are something millions of people depend on, yet when they go missing, finding them can mean searching every room, retracing your steps, or replacing a pair that was never truly gone.

We thought eyewear should be smarter than that.

So we created Loci Eyewear—premium frames with location technology discreetly built into the temple. Designed to look and feel like great eyewear, with one important difference:

They’re made to be found.

Made to Be Found

Every pair of Loci eyewear is designed to look like great eyewear first, with location technology discreetly built in. No bulky attachments. No compromises. Just thoughtfully designed glasses with one less thing to worry about.